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open-seo

by every-app13.2kTypeScriptUpdated 2026-08-24

Open source alternative to Semrush and Ahrefs

Claude CodeClaude DesktopOpenClawHermes

OpenSEO is an MCP server that brings professional SEO capabilities to AI agents as an open-source alternative to premium tools like Semrush and Ahrefs. It connects AI assistants to SEO data through a DataForSEO backend, enabling keyword research, rank tracking, competitor analysis, backlink monitoring, site audits, and AI visibility checks. Designed with a pay-as-you-go model, it lets developers self-host using Docker or Cloudflare and integrate SEO workflows directly into agent interactions. The project includes pre-built agent skills and a clean UI for managing SEO tasks.

Key Features

MCP server interface for AI agents including Claude Code, OpenClaw, and Hermes
Six core SEO workflows: keyword research, rank tracking, competitor insights, backlinks, site audits, and AI visibility
Self-hosting options via Docker for local testing or Cloudflare for multi-device internet-facing deployments
Pay-as-you-go pricing using your own DataForSEO API key with no subscription lock-in
Pre-built agent skills for guided SEO workflows that agents can execute automatically
Modern, focused UI that avoids feature bloat of enterprise SEO suites
Open-source codebase allowing custom forks and extensions
Hosted version available at $10/month or free tier for testing

Use Cases

  • 01Running keyword research through Claude Desktop to discover content opportunities
  • 02Automating rank tracking reports via AI agents without manual dashboard logins
  • 03Analyzing competitor backlink profiles and SEO strategies through conversational queries
  • 04Performing site audits and getting actionable SEO recommendations from your AI assistant
  • 05Tracking AI visibility metrics to understand how LLMs reference your content
  • 06Building custom SEO workflows tailored to specific business needs by forking the codebase

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open-seo — FAQ

What is the OpenSEO MCP server?+

OpenSEO is an MCP server that connects AI agents to professional SEO tools, providing keyword research, rank tracking, competitor analysis, backlinks, site audits, and AI visibility monitoring. It serves as an open-source, pay-as-you-go alternative to expensive platforms like Semrush and Ahrefs.

How do I install the OpenSEO MCP server?+

You can self-host OpenSEO using Docker for local testing or deploy it to Cloudflare for internet-facing access. Full setup instructions are available at openseo.so/docs/mcp, and you'll need to configure your MCP client to connect to your OpenSEO instance.

Which AI clients work with OpenSEO?+

OpenSEO works with any MCP-compatible client including Claude Code, OpenClaw, and Hermes. The server exposes SEO data that these agents can query and use in their workflows.

Do I need a DataForSEO API key?+

Yes, OpenSEO requires a DataForSEO API key to retrieve SEO data. When self-hosting, you pay DataForSEO directly for usage. The hosted version at openseo.so includes a 28% markup on DataForSEO costs.

Is OpenSEO free to use?+

The OpenSEO software is open-source and free to self-host. You only pay for the DataForSEO API calls you make. A hosted version is available for $10/month with a free trial option at openseo.so.

Can I customize OpenSEO for my own needs?+

Yes, OpenSEO is open-source and forkable. You can build custom agent skills and modify the codebase to create tailored SEO workflows specific to your requirements.

How do I install open-seo?+

Open the source repository on GitHub and follow its README. open-seo is a mcp server — MCP Agents Market links you directly to the official repo.

Is open-seo free?+

open-seo is an open-source project hosted on GitHub. Check the repository for its license and any usage requirements.

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